CREATIVE AD DESIGN MAKES A DIFFERENCE
One thing FLIP Marketing prides themselves on is creative design. Most marketing campaigns become successful because of their ad design. Before the artist can even make an ad, they need to know some very important details:
1. What is the target audience of the ad?
2. Where is the ad going? Magazine, billboard, TV, newsletter?
3. What are the catch phrases which will encourage your clients to make a buying decision?
4. How “edgy” do you want to be?
5. What sets you apart from your competition?
6. Past ads which you either really like or really don’t like
So why do we ask all those questions before we even start? First of all, yes we are creative and we can think of our own ad designs, however, you are ultimately the one that needs to like the design so with our expertise we will help guide you to a design which you are proud to represent your business. We will share our knowledge of ad design to help you make the best decisions – such as what are the best colors for a billboard or how many words should be on a magazine ad so it’s not too wordy, yet gets the message across?
We want you to be satisfied and proud of your ad design so, unlike other ad companies, we will create a few different ideas for the ad – some will be very different and others will have minor changes. Then we’ll start tweaking the proofs until we get your thumbs up!
FLIP Marketing and SEO has a lot of ad design experience and will make sure your ad is exactly what you want!